
Audio
audio 308 w/ kangaroo stand
Dieter Rams
- Year
- 1973/ 1968
- Dimensions
- 800 x 167 x 345 mm
- Timeline scale
- 800 mm front width used for timeline scale
- Archive ID
- dasprogramm-25
Das Programm Photos
SourceA combined version of the regie 308 / PS 358 / L 308 system issued in the same year. Technically - a retreat from the heroic HiFi programme of the 1960s. Aesthetically - a display of symptoms. With the 'economic miracle' of the '60s growth at an end and sales slowing under pressure from competition from East Asia, Braun Design, its audio segment in particular, had entered a period of crisis. The system was an ill-fated attempt to capture the youth market. The 8degree label refers to the control surface's angle of incline. see: Rams' 1971 phase 1 alarm clock

